BIO

Highly creative Graphic Designer with 7 years of experience developing and executing visual design concepts. Proven track record of increasing website traffic, reducing design time, and increasing brand recognition and engagement. Demonstrated attention to detail and an ability to effectively collaborate with cross-functional teams to effectively deliver projects and initiatives on time, on budget, and with high-quality results. Focused on delivering high-quality work that increases user engagement and enhances a company's online presence. Ability to write Mandarin and Cantonese.

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WORK Experience

05/2022 - 10/2022

Visual Designer

Peaceful Media Ltd. | Vancouver, BC

Managed the brand's social media presence, improved SEO, and ensured it was consistently updated.
Designed branding materials, such as logos, posters, and brochures, to enhance the brand's vision.
Controlled the brand's design style, including the design of websites, applications, digital banners, thematic activity pages, and online activities.
Collaborated with the IT team to create digital products with a strong focus on UI/UX.

09/2017 - 04/2022

Visual Designer

RORO Holding Inc. | Vancouver, BC

Designed website experiences to maximize client business objectives, prototyping user interface changes that better served product users.
Developed marketing tools that enabled organizations to effectively reach their supporters.
Strategically creative branding that aligned with client values, reinforcing the company's market identity.
Created physical visual products such as logos, posters, and brochures, enhancing brand visibility and communication.

08/2016 - 11/2016

Graphic Designer Intern

Honor Coffee & Tea Inc. | Seattle, U.S.

Completed visual assignments and collaborated with senior graphic designers, ensuring alignment with design standards and client expectations.
Participated in formulating marketing strategies, contributing to the development of effective promotional initiatives.
Assisted in organizing marketing campaigns including arranging holiday event venues and preparing event materials, enhancing event execution and audience engagement.

10/2022 - 11/2022

12/2022 - Present

04/2021 - 02/2023

Graphic Designer (Remotely)

Suzhou SunnyCo Optical Co., Ltd., | Suzhou, China

Design visual identity system, website, product packaging to enrich company branding and complete business.
Act as a liaison between the marketing team and external vendors, ensuring that all design specifications and requirements are communicated accurately and effectively.
Collaborate with the marketing team to develop marketing strategies and manage company social media, ensuring the brand remained current and engaging.
Mentor the junior graphic designers, provide constructive feedback to help them improve their skills and grow professionally.

Visual Designer (Self-employed)

FuturePlusPlus Enterprises Ltd. | Burnaby, BC

Designed the UI/UX solutions that effectively meet client's expectations.
Develop the visual system for existing websites and recommend enhancements for content optimization.
Created low-fidelity wireframes and translated them into high-fidelity designs, enhancing user experience.
Supporting the marketing team, designing banners, posters, and all graphic materials for the marketing campaigns.
Managed design-iteration cycles, versioning, and the overall design workflow, ensuring efficiency and consistency in project outputs.

Graphic Designer

Moola Inc. | Vancouver, BC

Developed, evolved, and redesigned graphic brand standards and guidelines, enhancing visual consistency across the brand.
Created all digital assets, including editing and designing websites and landing pages, resulting in improved user engagement and aesthetic appeal.
Produced all print collateral, including brochures, OOH ads, tent cards, posters, menus, and other promotional materials, which supported in-store and in-merchant initiatives effectively.
Collaborated on digital product design, incorporating strong consideration of UX and best practices, which improved user interaction and satisfaction.
Oversaw all creative aspects, including photography, video, graphics, and typography, ensuring high-quality visual content.
Maintained, organized, and supported the digital asset library, streamlining asset management and accessibility.